No failure. No story.

A curated gathering of next creative and business leaders. 200 of the region’s influential creatives.

FAILED is a blend of conference, celebration and full-sensory experience of conversations no one puts on stage.

Holy‑$%& breakthroughs that didn’t pay off, but made the work (and life) better.

Speakers

The most honest talks you’ll ever hear.

Victor Knaap (Amsterdam)

CEO MONKS Agency
Adweek’s first AI Agency of the Year

Monica Franco (Lisabon)

Creative Director
Brain behind 100 Maneiras
Michelin-starred restaurant group

Slavimir Stojanović (Belgrade)

Designer, Professor, Artist, Writer
An Icon of Serbian designer

Fran Mubrin (Zagreb)

Creative Director, 404 Agency
The Mind behind Complexity

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Schedule

1 DAY immersive experience
4 Key speaker sessions
HALL OF FAIL Exhibition
The Iconic Fail Award
DJ Iconic industry mingle party

Behind every great piece of work in any industry, there’s a version that didn’t make it and those are the stories worth hearing.

Location

Polished stages are for safe stories. Bold ideas, risky moves, and iconic fails go to the KRAN club.

MAY 20th
BELGRADE
14h—23h

FAILED is a place where you feel like you’re chatting with speakers and not just listening to presentations